Welcome to DataCenter Forum 2018, 2nd Edition, Bucharest, 10th of May

Organised by Tema Energy, DataCenter Forum is the first exclusive event dedicated to professionals from data center area. More than 13 most important players from data center equipment industry will be present in this first edition of  DataCenter Forum hosted by  Willbrook Convention Center in Bucharest 10th of May.

The DataCenter Forum is offering to sponsor and participants a special indoor DataCenter technologies expo showing power, cooling, structured cabling, networking, fire suppression, IT furniture equipment, and a dedicated Mobile DataCenter Expo for turnkey fully equipped mobile DC provided by Tema Energy.

Between the Data Center providers which will present in this second edition of Datacenter Forum will be APC by Schneider, Bicsi, Cummins, Hoppecke, Leoch, Nexans, Pyralis, R&M, Riello, Rittal, Uniline, Uptime Institute, and Vertiv.

The Conference sessions Agenda is based on one panel and 13 keynotes, workshops and company presentations dedicated to data center industry evolution, edge computing, DC power and fire protection solutions,  practical guides in equipment selection, DC infrastructure management and operations best practices,  physical protection of data center and data rooms, and backup process optimisation.

The opening panel is dedicated to ”Future DataCenters: from Cloud and Hyperscale to Edge and Modular”, As special guest speakers in this opening session are announced: Cristian CUCU – CIO Romanian Government, Scott ROOTS – Uptime Institute, Miodrag KOVANOVIC – from BICSI, and Mihai MANOLE – CEO Tema Energy.

Like last year edition, one of the most interesting presences in Datacenter Forum event will be Uptime Institute, worldwide recognised authority for the creation and administration of the Tier Standards & Certifications for Data Center Design, Construction, and Operational Sustainability. Scott  ROOTS – Business Development Director Uptime Institute EMEA will present the results of “Uptime Institute 8th Annual Datacenter Survey Results.”

 

Scott Roots – Business Development Director Uptime Institute EMEA

Uptime Institute created the standard Tier Classification System as a means to effectively evaluate data center infrastructure in terms of a business’ requirements for system availability. The Tier Classification System provides the data center industry with a consistent method to compare typically unique, customised facilities based on expected site infrastructure performance, or uptime. Furthermore, Tiers enables companies to align their data center infrastructure investment with business goals specific to growth and technology strategies. The Data Center Site Infrastructure Tier Standard: Topology defines the requirements and benefits of four distinct Tier classifications for data center infrastructure. Each Tier aligns with a specific function in the business world and sets the appropriate criteria for power, cooling, maintenance, and capability to withstand a fault. Tiers are progressive; each Tier incorporates the requirements of all the lower Tiers. Additionally, Tiers has been demonstrated as a meaningful industry standard because Tiers allows a variety of solutions, allowing the flexibility to meet both the performance goals and comply with local statutes, codes, and regulations.

DataCenter Forum will present to the local participant’s solutions for the whole operational spectrum, available for both DC services providers, and for the organisations able to administrate their own infrastructure. Participants will have the possibility to evaluate and to discuss directly with specialists in cooling systems, UPS’, fire prevention, security, backup, data & disaster recovery, communication and networking, monitoring and maintenance, and more.

Tema Energy will present a mobile Data Center developed a proprietary concept and already implemented in some public and private organisations in Romania.  Established in 2002, Tema Energy is the leader in Romania in the Data Center and Power Supply system turn-key execution. What highly define our company are the management culture and our lasting experience in Integrated Systems and Solutions.

In line with the constant goal to promote new technologies and their benefits in the context of the digital transformation process, cloud☁mania will have an active presence at the DataCenter Forum 2018, as a media partner.

Join Free admission to DataCenter Forum 2018, hosted on May 10th by Willbrook Convention Center Bucharest, but don’t forget to REGISTER before.

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If building a new facility, I strongly recommend Tier Certification

 

Interview with Scott Roots from Uptime Institute

One of the most interesting presences in DataCenter Forum event organized in Bucharest 11th of May was Uptime Institute, worldwide authority for the creation and administration of the Tier Standards & Certifications for DC design, construction, and operational sustainability. For the first time in Romania, Scott  Roots – Business Development Director Uptime Institute EMEA sustained a conference dedicated to “Digitization & the changing shape of data center”, and a workshop named “Data Center Management & Operations Best Practice“. After the conference, Scott had the kindness to answer few some questions from cloudmania

 

“For the past several years, Uptime Institute’s annual survey reveals that these owners operated datacenter Private Cloud resources consistently account for more than two-thirds of all computing, with the Public cloud being used for the remainder.”

Scott Roots, Business Development Director Uptime Institute EMEA

 

 

cloudmania: Uptime Institute is recognized worldwide for the creation and administration of the Tier Standards & Certifications for Datacenter Design, Construction, and Operational Sustainability. The Tier Standards were designed for physical Datacenters providing classical collocation and dedicated hosting services. The DC transformation to virtual servers, Cloud servers and mobility induced a series of changes in the traditional DC evaluation metrics. How is prepared Uptime Institute – from standards attributes perspective – for these transformation changes and the certification needs for next generation of DC?

Scott Roots: Certainly, the cloud and hybrid business models are increasing in popularity year over year, and this will only increase the number of physical datacenters. We may see a trend shift toward resiliency at the datacenter physical level, for example, two Tier II facilities rather than a single Tier IV. The use of software and networks for redundancy is an interesting one and it is something Uptime Institute is currently watching.

cloudmania: Today many people consider Cloud & Big Data will kill traditional DC industry. But also other people think the new technologies should have a positive impact because whatever the cloud models are, it all runs in a DC somewhere… How is UI’s positioning relating this DC challenges? Will Cloud & Big Data/ Analytics/ IoT/ Mobile kill the DC industry?

Scott Roots: In the age of the Cloud, on premise and co-location datacenters are even more important to organizations as the vast majority all of this owners operated datacenters are being re-tooled and retrofitted to form the basis of Private Clouds. Private Clouds are simply owner-operated datacenters or colocation resources that have been deployed in a resilient fashion, enable elastic capacity, have accountability built-in, and offer a wide range of self-service capabilities. Working together, a mix of Public and Private Clouds will form the basis of all IT services for years to come. For the past several years, Uptime Institute’s annual survey reveals that these owners operated datacenter “Private Cloud” resources consistently account for more than two-thirds of all computing, with the Public cloud being used for the remainder.  Yes, the use of Public Cloud is growing, but at a much slower rate than previously reported. All of these owner-operated datacenter resources must be re-examined for their predictable performance. Uptime Institute’s Tier Topology Standard is the means to certify your Private Cloud.

cloudmania: Another important trend today, with a direct impact in DC industry evolution is edge computing. Many analysts consider edge computing will disrupt very soon the disruptive effect made by Cloud computing. Pushing power processing units from DC to Mobile DC or Roomservers more close to the data source will generate a fast transformation in DC traditional industry. How is seeing UI this evolution and which are the main recommendations you make for DC services providers?

Scott Roots: We are already seeing this to some degree, and beginning to see more clients looking at edge facilities. The use of Modular or Container solutions will aid in the increased adoption as it assists in a fast and affordable deployment of a new datacenter.

cloudmania: Uptime Institute is recognized today for +1000 Certification in 85 countries. Looking in UI official site search tool, just one DC from Romania seems to be officially certified with Tyer IV for design: Transfond. Why just one DC from Romania? Why is so difficult for DC from an emerging market to qualify for a certification?

Scott Roots: This is a good question, many datacenter owners in Romania may claim to be Tier X, but currently, only Transfond has been awarded Tier IV Design Certification. I believe a lot of the reason is education, people assume that by making a N+1 solution they are Tier III and they don’t need us to confirm that, which is incorrect. They also may assume we are expensive, which is also incorrect – the typical cost of Certification will be well under 5% of total investment and we have released our Micro Tier pricing model specifically for smaller datacenters (Sub 300kW IT load). This is the same high-quality Certification but designed to be commercially more viable for smaller datacenters.

cloudmania: Which is the former communist country with the biggest number of certified DC?

Scott Roots: All certified facilities can be viewed on our website at this link; https://uptimeinstitute.com/TierCertification/

cloudmania: Many peoples make different hierarchies for DC, trying to establish which DC is biggest in a certain area. Which are the criteria we can consider in a DC classification? The surface in sqm? The processing density? Total storage capacity? Which other?

Scott Roots: Uptime Institute works on White space and Critical IT load as our metric for measurement. We then classify facilities by the Tier level for resiliency.

cloudmania: Which are your recommendations for Romanian DC industry related to the next investments, in order to become compliant with best Tyer certification level?

Scott Roots: If building a new facility, I strongly recommend Tier Certification. For example, we recently saved a client over $700,000 in build costs as their design team had built a highly complicated and over-engineered system. Due to the identification of the issue, the client was able to scale back their capital investment while still achieving their desired Tier level. For an existing facility (and after a new one is built), operations are key. The Uptime Institute Management & Operations Stamp of Approval is a low-cost analysis of how the datacenter is being run from the management level down, which is critical for the smooth operations of a facility. Most datacenter failures are blamed on human error, but with best practices, the vast majority can be avoided.

cloudmania: How do you appreciate, personally, the initiative of Tema Energy to organize the first edition of DataCenter Forum?

Scott Roots: To be invited to speak (and for almost half of the day!) was a huge honor for us, the event was fantastic, an excellent mix of vendors, some great technology on display, and overall a very well run event. I have already requested an invitation for 2018 and very much appreciate being invited to a country-wide event like this. We want to continue to grow our footprint in Romania, so it was great for to be recognized by Tema Energy for our global work in certifying over 1000 datacenters in 85 countries.

 

Scott Roots is the Business Development Director EMEA at Uptime Institute. He covers Benelux, Central, and Eastern Europe from the Uptime Institute London office. Roots have been in the IT industry for almost 20 years, with the last 12 focused on the datacenter industry.  He is currently working on some very interesting projects such as a multi-Tier (III and IV in the same site) in Eastern Europe and with new technologies and ever-increasing density sites. Uptime Institute is always looking at new locations to help our clients achieve their business goals and to continue to increase our global presence.

Image Sources: Tema Energy – DataCenter Forum

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DataCenter Forum 2017: The Pole of the Modern Infrastructure Technologies

 

DataCenter Forum 2017: The Pole of the Modern Infrastructure Technologies

 

Organised in Bucharest, 11th of May 2017, DataCenter Forum was the first national professional and one of the best international event full dedicated to data centers technologies and solutions. Organiser Tema Energy brings together more than 300 participants, IT infrastructure professionals and engineering experts and 14 of most important players from  Data Center equipment industry.

The DataCenter Forum was structured as a comprehensive conference & exhibition event, offering to participants a very interesting Agenda with keynotes, debates, company presentations and workshops and a +550 sqm exhibition area for indoor and outdoor equipment. Between the Data Center equipment providers which come in Bucharest with top level international representants were APC by Schneider, Carrier, Caterpillar, Hoppecke, Leoch, Mitsubishi Electric, Nexans, Pyralis, Riello UPS, Rittal, Toshiba, Uniflair, Uniline, and Vertiv.

Very interesting was the beginning discussions panel bringing on the Forum podium representative exponents from international data center (DC) institution, local CIO community, and organiser manager: Scott Roots – Business Development Manager at Uptime Institute, Yugo Neumorni – President CIO Council Romania, and Mihai Manole – Managing Partner Tema Energy. ”DataCenter Forum is addressing all organisations interested in new technologies and reevaluation of their legacy infrastructure, offering the possibility to direct contact with the most important worldwide DC providers at and to see how are working the state-of-the-art DC equipment and industrial solutions,” said Mihai Manole in his opening keynote.

One of the most interesting presences in Datacenter Forum event was Uptime Institute, worldwide recognised authority for the creation and administration of the Tier Standards & Certifications for DC design, construction, and operational sustainability. For the first time in Romania, Scott  Roots – Business Development Director Uptime Institute EMEA sustained a conference dedicated to “Digitization & the changing shape of data center”, and a workshop named Data Center Management & Operations Best Practice“.

In the first presentation, Scott discussed brief results offered by a very interesting Data Center Industry Survey, conducted by Uptime Institute with 1500 world wide DC executive. Here are some considerations derived from the main results of the study: ITC infrastructure is becoming the largest distribution platform for providing public and private services to million of people in rural and poor areas. The mobile platform is emerging as the single most powerful way to extend economic opportunities and key services to million of whatever their background. With 10% increase in high-speed Internet connections, economic growth increases by 1.3%. Domestic DC in the regions is a vital component of the region’s economic infrastructure.

“Romania is in a strategic position as it provides a gateway to markets of the CIS and Balkans for many countries. Romania is a market with excellent potential and an increasingly solid business climate. With well-developed infrastructures, its diversified economy, and well-educated workforce represent a good base for further economic growth,” said Scott Roots, commenting specific results of the DV study.

The main digitisation effects in DC industry are truly related to a global scale. Fast assimilation of last technology trends like mobile allows broader participation of the market to DC resources. This is conducting to a most accelerated information flows in both sectors, Government and private sector pursuing their digital agendas accordingly the increased need for digital skills. Data Centers was permanent in the heart of the action in this transformation process, coming with new efficiency requests and offering a more competitive landscape for knowledge diffusion, specialisation, and human capital development. DC is becoming a strategic asset that supports higher productivity, increased innovation and contribution to growth.

According to Uptime Institute’s study, DC industry is undergoing a wide consolidation: 60% of enterprise IT server footprints are flat or shrinking. Which are the main reasons for this? There are a lot of factors, but the most important are:

  • the dynamic transformation process is driven by increasing the performances at processor level;
  • increased adoption of server virtualization;
  • fast Cloud computing adoption.

According to research participants, the Hybrid deployment models hold steady. The main enterprise IT assets being currently deployed:

  • 65% enterprise owned DC;
  • 22% colocation and multi-tenant DC providers;
  • 13% Cloud Computing.

But most people agree the digital transformation is producing big movements in DC field. More 67% from owned DC will migrate to the Cloud, and largest organisations are more 10% likely to deploy to the Cloud than the smallest IT groups. And regardless of the type of Cloud model used: public, private or hybrid, it all runs in a DC somewhere…

DataCenter Forum workshops agenda covered solutions presentation for the whole operational spectrum, available for both DC services providers, and for the organisations able to administrate their own infrastructure. Participants had the possibility to evaluate and to discuss directly with specialists in DC management software, uninterruptible power sources, cooling systems, physical security solutions, alternative energy, and fire prevention,  in the special exhibition area from indoor and outdoor.

Data centers are dynamic in nature, making it difficult to manage and maintain an overview of them. Economic pressures drive the need for optimisation of existing capacities.  Solution StruxureWare – Data Center Infrastructure Management presented by Marcis Randa – Software Sales Manager Data Center Software Solutions from Schneider Electric is an integrated suite of DC management software applications that enable businesses to prosper by managing their data centers across multiple domains, providing actionable intelligence for an ideal balance of high availability and peak efficiency throughout the entire data center life cycle.

Power sources, UPS Batteries and backup solutions are a vital component for DC non-stop availability.  Eneria, a subsidiary of the Monnoyeur Group, is a specialist in power generation and engine systems. As Caterpillar‘s exclusive dealer in Romania, Eneria CAT developed a consistent portfolio of complex projects based on Caterpillar generator sets and engines. In his Bucharest Forum presentation, Mathias Ranson – General Manager Eneria CAT reffered to Caterpillar’s specific power solutions to secure data.

HOPPECKE Batteries is the largest producer of industry battery systems in European ownership. In his DataCenter Forum presentation  Thomas Selzer, Hoppecke Sales Manager BU Reserve Power / Central Europe showed to assistance how to “Be always on the safe side – a practical guide for the correct selection of batteries”.

Riello UPS is one of the world’s leading manufacturers of uninterruptible power supplies and standby power systems. As ing. Nicola Caglia presented in the Bucharest DC Forum, Riello UPS is constantly developing next energy solutions that are aimed at increasing power quality, reducing power consumption, increasing efficiency, actively participating in the promotion of sustainability.  Riello UPS invests also in environmentally friendly projects involving the development of new technologies for harvesting clean and renewable energy sources.

LEOCH have gained international recognition since its establishment in 1999, by ensuring uninterrupted and reliable operations in a wide range of critical applications for a broad spectrum of industries, including Telecommunications, Renewable Energy, Material Handling and Logistics, Leisure & Mobility, Transportation, IT, UPS Systems, Power and Distribution. In his keynote named Optimising backup Times through the correct battery selection”, Stathis Babalis – General Manager EMEA at Leoch Europe presented important consideration related to the most efficient backup optimization for DC services providers.

Released as an independent business in 2016 after Platinum Equity has purchased Emerson Network Power, the new brand Vertiv designs, builds and services mission critical technologies that enable vital applications for data centers, communication networks, and commercial and industrial environments. Liviu Ploesteanu – Vertiv Sales Manager Thermal Management Romania & Moldova presented “High precision cooling systems for DC”.

Toshiba offers a wide range of centralised network control solutions for a diverse range of building environmental management needs, such as remote network control, energy monitoring, report generation, advanced scheduling and others.  In his DC Forum’s speech, Adrian Cucereanu – Prescription Engineer, presented the new families of Toshiba climatization equipment for modern data centers needs.

Nexans supplies a complete range of cables and accessories for telecom and IT infrastructures. In his DataCenter Forum presentation, Silviu Ardeleanu – Business Developing Manager Balkan Area at Nexans recommended some “Smart Choices for Data Centers” based on the digital solution for enterprise DC like LANmark, LANsense, and LANactive.

Company Rittal bundled his innovative products from the areas of enclosures, power distribution, climate control and IT infrastructure into one system platform able to be easily customised. In his speech at DC Forum conference, Marius Totolici- Project Manager IT referred to Rittal solutions for Physical protection of data rooms equipment.

The high value and sensitivity of the electronic equipment found in modern DC, combined with the consequences of system interruption, makes fire protection a critical component of any data centre risk assessment. Mihai Sintie – Business Development Manager at Pyralis Services Romania presented in DC Forum a last-hour technology dedicated to DC operators which are combining the efficiency of the fire suppression based on cleaning agents with the exploitation parameters specific to for fire suppression with inert gases…

Finishing a real one-day marathon of new DC solutions and specific technologies, the Uptime Institute presentation dedicated to “Data Center Management & Operations Best Practice” was a brief introduction in UI standard Tier Classification System as a means to effectively evaluate data center infrastructure in terms of a business’ requirements for system availability. The Tier Classification System provides the data center industry with a consistent method to compare typically unique, customised facilities based on expected site infrastructure performance, or uptime. Furthermore, Tiers enables companies to align their data center infrastructure investment with business goals specific to growth and technology strategies.

To better understand the unique positioning of Uptime Institute’s role in DC management & operations frame, Scott Roots presented the company’s service portfolio including guiding investments, managing risk, prioritising resources, and education services. The main benefits offered by UI Tier Certification are related to risk mitigation and is covering the protection against eventual loss and wackness in infrastructure, ensuring consistent solutions, eliminating the compromises, informing the contractors and the value of money for DC investments. Tier certification is representing also an accomplishment recognition, and a for achievement recognised by data center industry related to competitive differentiation reduced needs for due diligences and improving the intrinsic value of data assets.

Concluding, Data Center Forum is a real value event with a unique position on the Romanian DC market. The value of the event not only consists of the unitary components, which have been selected on the principle of complementarity but by the presence of one of the world’s leading players on the market, providers of technologies and equipment for DC. Congratulations to Tema Energy for the professional organisation of the event.  We look forward to the next edition of the DataCenter Forum 2018!

About Tema Energy

Founded in 2002, Tema Energy is one of the most experienced Data Center and Power Supply system integrators aimed at industrial and critical consumers. Tema Energy’s range of Equipment consists of Generators, UPSs, batteries, VRLA, Rectifiers, as well as other systems integrated into our solutions: Professional climate control, Fire detection and extinguishing, IT Containers, DCIM, etc. During DataCenter Forum 2017, Tema Energy presented valuable solution for Mobile Data Centers, alternative solutions for industrial increased needs for distributed computing resources.

 

Constantly attached to our main goal, to better promote new technologies and their benefits in the context of the digital transformation process, cloud☁mania participated at the DataCenter Forum 2017 as a media partner.

Images credit: DataCenter Forum and  cloud☁mania

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